Seed Funding StageEventTechLead Capture Tool
From Fragmented Lead Capture to a Unified AI-Native Revenue System
Consolidating a set of separate event tools into one revenue system, with motion that explains the flow in a few seconds.
- Client
- Popl
- Location
- USA
- Services
- AI Web DesignAI Automation and Integration
+9%
Demo bookings
-22%
Bounce rate
$3M
Seed round closed
Case study
Popl
The challenge
Sales teams were stitching together badge scanning, follow-up, and CRM sync by hand. The product story was as fragmented as the workflow.
Our approach
We mapped the full capture-to-CRM journey, redesigned the interface around it, and produced explainer motion for the launch.
The outcome
A single connected workflow, and marketing assets that finally matched the scope of the product.
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